It is all too common that campaigns make a mockery of beauty.
There has been a blatant disregard for out real beauty in lieu of selling us on the idea of contingent beauty.
Making us up in ways that don’t at all highlight our true beauty or even promote the idea of accentuating who we are. Making us look like clowns… and telling us this is “IT”.
The “it” girl. The “it” guy. Steering us into a direction that doesn’t at all put our intentions or interests over their own.
IT… is a horror movie.